Veteran investor explains why most investors fail in markets

 

Most Indian investors are chasing money using broken tools and false ideas, says well-known investor Shankar Sharma. In a podcast called Exploring Minds, he shared some hard truths about why many people fail to build wealth, even when the stock market is booming.

THE BIG PROBLEM? LACK OF SELF-DISCIPLINE

According to Sharma, what keeps investors from growing rich is not their skills, but their inability to be honest with themselves.

He said many fail to ask tough questions and instead rely on myths. He was critical of the belief that great investors can see into the future, dismissing it as an unrealistic myth.

NO ONE TALKS ABOUT WHEN TO SELL

One of the biggest gaps in investment education, Sharma said, is the lack of conversation around when to sell. Everyone focusses on buying and holding, but no one teaches how to exit at the right time.

"I was lucky to make money and was luckier to actually sell. So, self-discipline is extremely important no matter what," he said.

HIS SIMPLE RULE FOR SELLING

Sharma advises that if an investment performs three times better than the market average within three to five years, one should consider selling.

He described this strategy as data-driven, not a matter of intuition.

DON'T FALL FOR THE LONG-TERM INVESTING HYPE

Although long-term investing is widely praised, Sharma believes it isn't always realistic. He pointed out that Warren Buffett earned most of his wealth after 60, which may not be useful for someone trying to cover expenses in their 30s.

# Veteran Investor Explains Why Most Investors Fail in the Markets


*By Alex Thorne, Veteran Investor with 30+ Years in the Game*


Hey there, fellow market warriors. I've been slinging trades and building portfolios since the days when dial-up modems were cutting-edge tech and the dot-com bubble was just starting to inflate. Over three decades, I've seen bull runs that made millionaires overnight and crashes that wiped out lifetimes of savings. And through it all, one truth stands out like a sore thumb: **most investors fail—not because the market is rigged against them, but because they rig it against themselves.**


If you're nodding along, thinking, "Yeah, but not me," stick around. The stats don't lie: Studies show that around 80-90% of retail investors underperform the market over the long haul. Why? It's not bad luck. It's a cocktail of emotional pitfalls, half-baked strategies, and a shocking disregard for the basics. As a battle-hardened vet who's mentored everyone from wide-eyed rookies to jaded pros, let me break it down. These are the landmines I see newbies (and even some old-timers) stepping on every day. Consider this your field manual to dodging them.


## 1. The Emotional Rollercoaster: Fear and Greed Are Your Worst Enemies


Picture this: The market's soaring, your portfolio's up 50% in a year, and suddenly you're eyeing that "hot tip" from a TikTok guru promising 10x returns on some meme stock. You pile in, heart racing with greed. Fast-forward six months: A correction hits, fear grips you like a vice, and you're dumping everything at a loss just to "stop the bleeding."


Sound familiar? This is **the greed-fear cycle**, and it's why so many investors buy high and sell low—exactly the opposite of what works. Greed whispers sweet nothings about quick wins, pushing you toward speculative bets that evaporate faster than morning fog. Fear, on the other hand, makes you panic-sell during dips, missing the rebound that turns paper losses into real gains.


In my early days, I lost a chunk of my nest egg chasing a tech fad in the '90s. Lesson learned: Emotions aren't advisors; they're saboteurs. The fix? Set ironclad rules upfront—like never investing more than 5% of your portfolio in a single idea—and stick to them like glue. No exceptions.


## 2. No Plan, No Discipline: You're Winging It in a War Zone


Here's a dirty secret: The stock market isn't a casino; it's a battlefield. Yet most folks charge in without a map, a weapon, or even basic training. They lack **self-discipline**, the quiet superpower that separates survivors from the graveyard of failed accounts.


Without a proven system, you're just guessing. Do you have clear entry and exit criteria? A risk management framework? A diversified asset allocation that weathers storms? If not, you're flying blind. Overconfidence kicks in here too—you think you're smarter than the market after a few wins, ignoring your blind spots and doubling down on losers while cutting winners short.


I remember a client in 2008 who ignored his stop-losses during the financial crisis, convinced "it'll bounce back." It did—for everyone else who had a plan. He didn't. Build yours today: Journal every trade, review quarterly, and ask the tough questions: "Am I being honest about my weaknesses?" Discipline isn't sexy, but it's the only thing standing between you and ruin.


## 3. The Forgotten Art of Selling: You Buy Smart, But Hold Stupid


Everyone talks about buying the dip. But when's the last time you heard a real convo about *selling*? Spoiler: Almost never. This blind spot is a killer—investors load up on "forever holds" without an exit strategy, watching gains erode or turning winners into dogs.


Long-term investing gets hyped as the holy grail (buy and hold forever, right?), but without discipline, it's a myth that leaves you bag-holding yesterday's news. My rule of thumb, honed over years: If a stock outperforms the market by **three times** in three to five years, take profits. It's data-driven, not gut-feel. Lock in wins, reallocate to fresh opportunities, and avoid the trap of "it's gone up, so it'll keep going."


Pro tip: Treat selling like buying—research it, time it, execute it. Your portfolio will thank you.


## 4. Chasing Shiny Objects: Trends, Tips, and the Illusion of Speed


Want to know the fastest way to the poorhouse? **Chasing trends.** That crypto pump, the AI hype stock, the "undervalued" penny play from your uncle's newsletter—it's all noise. Driven by a lust for speed, investors hop from one fad to the next, racking up fees and taxes while the patient compounders quietly build wealth.


Veterans like me know the market rewards boredom over brilliance. Diversify across assets (stocks, bonds, maybe a dash of alternatives), think globally to avoid local biases, and use the right tools—not flashy apps promising alpha, but simple trackers that enforce your system.


In volatile times, ironically, rookies sometimes outperform vets by staying simple and unscarred by history. But don't bank on inexperience; build wisdom instead.


## The Veteran’s Playbook: How to Actually Win


Look, the market doesn't care about your IQ or your Instagram likes. It humbles everyone eventually. But here's the good news: Success isn't rocket science—it's consistent science. Start with education (read Buffett, not Twitter), enforce discipline like it's your job, and remember: Time in the market beats timing the market every day.


If you're serious, audit your portfolio today. Got a plan? Emotions in check? Exit strategy locked? If not, fix it before the next storm hits.


What's your biggest market mistake? Drop it in the comments—let's learn together. And if this resonated, subscribe for more no-BS insights from the trenches. Here's to not being "most investors."


*Alex Thorne has navigated four recessions, two bubbles, and countless coffee-fueled all-nighters. His advice: Invest like you plan to live forever, but trade like tomorrow's your last day.*

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